How Casino Weekly Earns Money

Casino Weekly deskUpdated October 31, 2026

Nobody pays to read Casino Weekly. The bills are covered by online casinos, through the arrangements set out below, and we would rather you knew the details than guessed at them.

Where the money comes from

Sahelix Online Media FZ-LLC, the publisher of Casino Weekly, signs affiliate contracts with casino operators and with the marketing networks that represent them. Once someone clicks across from Casino Weekly and opens an account, the casino owes the publisher a fee. Contracts differ: some pay a set sum per new depositing player, some pay a slice of what the casino keeps from those referred players over time, and some combine the two. Fees are agreed privately and change over time.

Spotting a partner link

Every button or text link that sends you to a casino runs through an address beginning casinoweekly.org/go/. Our server logs the click there and passes you on; cookies placed during that hop let the operator attribute your registration to us, and the privacy policy names each one. No fee is attached to links pointing to regulators, ConnexOntario, GameSense, the Responsible Gambling Council, software studios or other Casino Weekly pages.

The honest version about our tables

Every operator in a Casino Weekly listing is one the publisher has a contract with. That is a choice, and we state it plainly. A brand without a contract can still turn up in a news story or a feature, but it will not sit in a comparison table with a sign-up button. Inside a table, operators are grouped to match the subject — PayPal casinos lead the PayPal page, live-dealer specialists lead the live casino page — and where several fit equally well, better commercial terms can lift an operator higher.

Fixed regardless of who pays

Bonus size, playthrough, maximum stake and expiry are copied from the casino's published terms, never from a contract or a sales email.
Licence authority and company name appear for every brand we list.
No brand goes into a table without a welcome offer we could confirm and a licence record we could find.
Ontario pages show no bonus amounts, even when an operator asks.
Caveats about excluded payment methods, country restrictions or heavy playthrough stay on the page.

Networks in the middle

Some agreements run straight between the publisher and a casino brand. Others go through an affiliate programme that bundles several sister brands under one owner, which is why a single contract can cover a family of casinos sharing a cashier and a support team. In both cases the brand you register with is the one paying.

How long a click counts

Operators normally credit a sign-up to us only when it happens soon after the click — usually within days, as set by their programme. Our own hand-off cookies lapse after twenty hours. Nothing about this follows you to other websites or builds an advertising profile.

When a contract ends

If an agreement lapses or a brand loses its licence, the operator leaves our tables at the next weekly pass. Older news stories that mention it stay in the archive as they were written, without a sign-up button. Fees already earned from past referrals may still be paid out to the publisher after that, but they buy the brand no further space on Casino Weekly, and no casino can pay to have critical lines in its review softened.

Why we skip scores

Ratings and star scores look neutral even when they are not. Since our tables are commercial by design, the desk decided not to publish them at all. You get the conditions in plain words, and the verdict is yours.

Free to you

Clicking through us never adds a cent to what you pay or subtracts anything from your bonus. The casino pays the fee from its own acquisition spend, and the welcome package and its rules are identical to a direct visit. Skipping our links altogether is always an option.

Newsroom and sales

Contracts are handled on the publisher's business side. Writers on the desk do not see what any operator pays, carry no sign-up targets and work to the same checklist for every brand. Where business and editorial disagree about the wording of a page, the editor decides what is published.

Advertising and sponsored pieces

There are no network banner ads on Casino Weekly. Should the publisher ever accept payment for an article, the piece will carry a clear Sponsored label above the headline and will be kept apart from our guides. Everything else is written by the desk.

Work we refuse

brands whose licence we cannot trace
paid content dressed up as independent reporting
campaigns aimed at minors or at players who have self-excluded
bonus advertising to readers in Ontario

Ask about a link

Curious whether a given link pays us, or feel that a page leans too far towards selling? Email [email protected] with the page address. Post reaches us at Sahelix Online Media FZ-LLC, Building 8, Dubai Media City, Dubai, United Arab Emirates.